文章摘要
张晓东.跨境电商综合试验区区位价值影响因素研究[J].技术经济,2019,38(9):.
跨境电商综合试验区区位价值影响因素研究
Study on the Factors Affecting the Location Value of Cross-border E-Commerce Comprehensive Experimental Area
投稿时间:2019-08-24  修订日期:2019-09-16
DOI:
中文关键词: 跨境电商  区位价值  影响因素  综合试验区
英文关键词: cross-border e-commerce  location value  influencing factors  comprehensive experimental area
基金项目:
作者单位E-mail
张晓东 内蒙古农业大学经济管理学院 314149280@qq.com 
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中文摘要:
      跨境电商是产业经济、电子商务和国际贸易综合发展的新模式,对国际贸易和经济发展产生了深远的影响。跨境电子商务综合试验区是推动跨境电商发展,促进国际贸易自由化、便利化和业态创新的突破口。推动企业开拓国外市场与融入全球价值链,提升产品国际竞争力与品牌知名度,促进外贸良好发展,最终形成独特的区位价值,是跨境电子商务综合试验区面临的重要问题。文章分析跨境电商综合试验区区位价值的影响因素,构建区位价值影响分析模型,以35个跨境电商综合试验区为样本,定量研究各影响因素对区位价值的作用原理,最后揭示了境电商综合试验区区位价值的形成机理,并提出跨境电商综合试验区区位价值开发利用的管理建议。
英文摘要:
      Cross-border e-commerce is a new model for the comprehensive development of industrial economy, e-commerce and international trade, which has had a profound impact on international trade and economic development. The cross-border e-commerce comprehensive pilot zone is a breakthrough to promote cross-border e-commerce development and promote international trade liberalization, facilitation and business innovation. Promoting enterprises to explore foreign markets and integrate into global value chains, enhance product international competitiveness and brand awareness, promote the sound development of foreign trade, and finally form a unique location value, is an important issue facing the cross-border e-commerce comprehensive pilot zone. This paper analyzes the influencing factors of the location value of cross-border e-commerce comprehensive test area, constructs the location value impact analysis model, and uses 35 cross-border e-commerce comprehensive test areas as samples to quantitatively study the action principle of each influencing factor on the location value, and finally reveals The formation mechanism of the location value of the comprehensive test area of the e-commerce company, and the management suggestions for the development and utilization of the location value of the cross-border e-commerce comprehensive test area.
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