环境责任视角下非正式环境规制对企业绿色技术创新的影响——一个有中介的调节模型
DOI:
作者:
作者单位:

作者简介:

通讯作者:

中图分类号:

C939

基金项目:

国家自然科学“协同创新环境下隐性知识供需匹配与重构的结构化途径和方法研究”(71401021);教育部人文社会科学研究青年““一带一路”能源合作中跨文化邻避风险的识别、评估与防范对策研究”(19YJCZH054)。


The influence of Informal Environmental Regulation on Enterprise Green Technology Innovation from the Perspective of Environmental Responsibility——a Mediated Regulation Model
Author:
Affiliation:

Fund Project:

  • 摘要
  • |
  • 图/表
  • |
  • 访问统计
  • |
  • 参考文献
  • |
  • 相似文献
  • |
  • 引证文献
  • |
  • 资源附件
  • |
  • 文章评论
    摘要:

    环境问题是影响我国生态经济健康发展的关键,而积极释放环境履责信号来推动绿色技术创新发展则是企业应对经济高质量发展的必然途径,特别是在互联网传媒带来的网络舆论效应凸现的当下,媒介公众的外部舆论压力已成为企业开展绿色创新活动的新驱动力。基于此,根据资源基础观、信号传递理论和信息不对称理论,本文尝试性地从环境责任视角,探究了公众、媒介外部舆论压力等非正式环境规制对企业绿色技术创新能力的内在作用机制,引入环保投资作为调节变量,构建相应理论模型,并以2012~2018年重污染上市公司数据为样本,运用固定效应模型开展了实证研究。结果表明:公众关注对企业绿色技术创新具有显著正向影响,说明公众参与环境污染治理的积极性越高,企业积极研发创新的动力越强;媒介关注与企业绿色技术创新间存在“倒U型”关系,适度的媒介关注可以有效激发企业的创新欲望,而当媒介关注力量过大时,容易给企业造成负担,不利于创新;公众关注与媒介关注间存在显著的交互作用,且在提高企业绿色技术创新方面存在替代效应;环境责任在媒介关注与企业绿色技术创新的非线性关系中具有完全中介作用,基于媒介公众的“放大镜”功能,促使企业积极履行环境责任,提高绿色技术创新能力;环保投资强化了媒介关注与企业绿色技术创新间的非线性关系,但削弱了公众关注对企业绿色技术创新的影响。。

    Abstract:

    Environmental issues are the key to the healthy development of the China’s ecological economy. In order to respond to high-quality economic development, actively releasing environmental responsibility signals to promote the development of green technology innovation is an inevitable way for companies, especially the effect of online public opinion brought by Internet media. At the present moment, the external public opinion pressure of the media public has become a new driving force for enterprises to carry out green innovation activities. Based on this, according to the resource-based view, signal transmission theory, and information asymmetry theory, from the perspective of environmental responsibility, this article tentatively explores the internal mechanism of informal environmental regulations, such as the public and media external public opinion pressure on the corporate green technological innovation capability. Introduce environmental protection investment as a moderating variable, construct corresponding theoretical models, and conduct empirical research using fixed-effects model based on data of heavily polluting listed companies from 2012 to 2018. The results show that: Firstly, public attention has a significant positive impact on corporate green technology innovation, indicating that the higher the public’s enthusiasm for participating in environmental pollution control, the stronger the company’s motivation for active R D and innovation; Secondly, there is an "inverted U-shape" between media attention and corporate green technology innovation Moderate media attention can effectively stimulate the enterprise’s desire to innovate. When the media attention is too strong, it will easily burden the enterprise, which is not conducive to innovation; there is a significant interaction between public attention and media attention, and it is improving the company’s green There is a substitution effect in technological innovation; environmental responsibility has a completely intermediary effect in the non-linear relationship between media attention and corporate green technological innovation. Based on the "magnifying glass" function of the media public, it encourages companies to actively perform environmental responsibilities and improve green technological innovation capabilities; Investment strengthens the nonlinear relationship between media attention and corporate green technological innovation, but weakens the impact of public attention on corporate green technological innovation. Thirdly, there is a significant interaction between public attention and media attention, and they have a substitution effect in improving corporate green technological innovation; Fourthly, Environmental responsibility plays a completely intermediary role in the non-linear relationship between media attention and corporate green technology innovation. Based on the "magnifying glass" function of the media public, it encourages companies to actively perform environmental responsibilities and improve green technology innovation capabilities; Fifthly, Environmental protection investment strengthens the nonlinear relationship between media attention and corporate green technological innovation, but weakens the impact of public attention on corporate green technological innovation..

    参考文献
    相似文献
    引证文献
引用本文

孙金花,徐琳霖,胡健.环境责任视角下非正式环境规制对企业绿色技术创新的影响——一个有中介的调节模型[J].技术经济,2021,40(10):10-22.

复制
分享
文章指标
  • 点击次数:
  • 下载次数:
  • HTML阅读次数:
  • 引用次数:
历史
  • 收稿日期:2021-02-01
  • 最后修改日期:2021-10-09
  • 录用日期:2021-08-18
  • 在线发布日期: 2021-11-18
  • 出版日期:
您是第 位访问者
电话:010-65204766  Email:jishujingji@cste.org.cn
地址:北京市海淀区学院南路86号(100081)  邮政编码:80-584
ICP:京ICP备05035734号-5
技术经济 ® 2022 版权所有
技术支持:北京勤云科技发展有限公司

关于近期《技术经济》编辑部居家办公的说明

关闭